Nikola Naumov

Articles

From socialist icons to post-socialist attractions: Iconicity of socialist heritage in Central and Eastern Europe

Nikola Naumov, Adi Weidenfeld

Geographia Polonica (2019) vol. 92, iss. 4, pp. 0-0 | Full text
doi: https://doi.org/10.7163/10.7163/GPol.0147

Further information

Abstract:

The 1989 fall of the Iron Curtain marked the beginning of new economic, socio-cultural and political realitiesfor the former socialist states in Central and Eastern Europe. Along with the economic restructuring from statecentralised to market economy, democratisation and liberalisation initiated a transformation of the socialisturban space, which was characterised by the changing role of its iconic landmarks. This conceptual paperexamines these post-1989 changes, which range between the removal of these landmarks and their transitioninto market led iconic and flagship attractions. The paper identifies the changing role of tourism from a top bottomorchestrated to a market led activity, which explains the transformation of some of these landmarks.It introduces a new framework for studying this process by suggesting that iconisation, de-iconisation andre-iconisation processes are interrelated to other strategies and approaches to the transition of the socialisturban landscape into a western market economy. The paper identifies avenues for further research andprovides some recommendations for improving the management of similar processes.

Keywords: iconicity, socialism, heritage, tourism, visitor attractions, Central and Eastern Europe

Nikola Naumov [nick.naumov@northampton.ac.uk], Department of Events, Tourism & Hospitality, Faculty of Business & Law University of Northampton, Waterside Campus Learning Hub Building, Room LH201 NN1 5PH, University Drive, Northampton: United Kingdom
Adi Weidenfeld [adi.weidenfeld@coventry.ac.uk], School of Marketing & Management, Faculty of Business & Law Coventry University, Jaguar Building CV1 1FB, Priory Street, Coventry: United Kingdom